Excavation Profits Podcast®

Most excavation and septic contractors think they have a marketing problem.  
Most of the time, they do not.
In this episode of the Excavation Profits Podcast, I sit down with leadership expert Justin Maust to talk about the real reason contractor businesses stall out and stay stuck.   
Justin works with leadership teams to help them gain clarity, build accountability, and create real traction in their companies. In this conversation, we break down what that actually looks like inside a blue-collar business.  Learn about him here https://www.entrelegacygroup.com
We cover:
• Why the owner often becomes the bottleneck• The leadership gaps that quietly limit growth• How to create clarity from the office to the field• What breaks first when contractors scale too fast• How to build a business that runs without you approving everything
If you are constantly putting out fires, answering every question, and feeling like growth only creates more chaos, this episode will hit home.
This is not about marketing tactics.
It is about leadership, systems, and building a company that can grow without burning you out.
If you want to move from operator to true business owner in your excavation or septic company, this one is worth your time.  Get helpful marketing resources here https://excavationmarketingpros.com/quicklinks

If you’re a septic installer relying on referrals, word of mouth, or inconsistent marketing, this episode breaks down what predictable install demand actually requires.  Get helpful resources here https://excavationmarketingpros.com
In this briefing, we cover:
• Why most septic marketing fails after 30–60 days• The real math behind install capacity and profit per job• What “optimization” actually means in the first 90 days• Why guarantees attract the wrong buyers• The systems required to turn inquiries into booked installs
This is not a marketing pep talk.
It’s an operator-level discussion about what it takes to build consistent install flow in your service area -  and who this type of growth is actually right for.
If you’re established, answer the phone, and have capacity to grow, this will make sense.
If you’re looking for shortcuts, it won’t.

This episode is for established septic company owners already generating leads who are still losing jobs to price shoppers.  Get helpful resources here.
We break down why most septic businesses don’t actually have a pricing problem- they have a positioning and segmentation problem. When the same offer is shown to two very different buyers, margins get crushed and sales teams blame “competition.”
In this conversation, we walk through:
Why running ads alone doesn’t fix low-margin installs
How established septic companies separate price-sensitive vs quality-driven buyers
When Good / Better / Best works—and when it actively hurts conversions
How inspection guarantees change buyer behavior
Why emailing quotes kills deals (and what replaces it)
The review-call process that filters tire kickers before they waste your time
This is not theory or sales hype.It’s how real septic operators align marketing, sales, and offer structure so better jobs self-select.
This episode is not for beginners or price-only operators.It’s for owners with crews, systems, and real lead volume who want higher-quality work - not just more calls.

Ready to make 2026 the year your excavation or septic business finally dominates online? In this action-packed episode of the Excavation Profits Podcast®, we walk you through how to create your own 2026 digital marketing plan that drives consistent, high-value leads and turns slow seasons into growth opportunities. You’ll learn the latest trends, proven strategies, and step-by-step methods to maximize your lead flow from your website and digital channels, so you can stop worrying about “gaps between work” and start forecasting real revenue.  Get more resources at 
We break down:
What a winning 2026 internet marketing plan looks like specifically for excavation & septic pros
How to set measurable goals for your business growth over the next 12 months
Key tactics for attracting high-value, ready-to-hire customers online
How AI and modern automation can help you get ahead of competition
Tips for building out your strategy live with a workbook you can use forever in your business
Whether you’re tired of chasing leads, want to hire more crews, or are ready to expand into new markets, this episode gives you the tools to take massive action and walk into 2026 with a clear, executable plan.

In this episode of the Excavation Profits Podcast, we're joined once again by Clint Mundt, founder of Septilink, along with special guest Chris Ragsdale of Septic iQ, a forward-thinking septic maintenance provider who’s using Septilink in the field to grow his business and serve clients more proactively.
You’ll hear firsthand how this innovative monitoring system is being applied in real-world operations and why it’s becoming a game-changer for septic contractors looking to scale, differentiate, and generate recurring revenue.
Inside this episode:
How Chris implemented Septilink in his workflow
Real business results: time saved, emergency calls reduced, and new revenue created
Why this tech helps contractors stand out from competitors
How Septilink supports better service contracts and customer retention
Where septic and wastewater technology is heading next
Whether you're a seasoned septic pro or just exploring how tech can give your business an edge—this episode is packed with insights you don’t want to miss.
🎧 Tune in now to learn how to turn smarter monitoring into stronger margins.
🔗 Learn more about Septilink:https://www.septilink.com/products
📞 Connect with the guests:Clint Mundt (Septilink)📧 clint@septilink.com📧 dealer@septilink.com📞 (469) 916-2650
Chris Ragsdale (Septic iQ)📧 chris@septiciq.com

In this episode of the Excavation Profits Podcast, Scott explains how excavation and septic contractors can maximize lead flow using Google PPC, even in competitive markets or slower seasons.
You will learn:• The best Google Ads structure for high-quality excavation and septic leads• How to choose keywords that attract big-ticket jobs• How to avoid wasting ad spend on unqualified clicks• The follow-up process that turns more leads into booked appointments• Examples of contractors generating consistent $20K to $100K jobs• The most common Google PPC mistakes contractors make today
If you install septic systems, dig foundations, clear land, or handle full site prep, this episode gives you the roadmap for predictable growth.
Subscribe for more weekly excavation and septic marketing insights.Learn more at ExcavationMarketingPros.com

In this episode of The Excavation Profits Podcast, host Scott Andreasen sits down with Jack and Zach Eso, the brothers behind Rosebrook Land & Home — one of North Carolina’s fastest-growing excavation and septic companies.
The Esos share how they turned steady local work into $4 million in signed contracts in just 30 days, and how their new venture, Morganton Pond & Hardscapes, is already making waves across the region.
From building a strong reputation through quality work to managing big projects and keeping their crews running smoothly — this episode gives a behind-the-scenes look at what it takes to scale fast without losing your edge.
💡 In This Episode:
How Rosebrook Land & Home landed $4M worth of work in one month
Lessons learned from rapid growth and team leadership
Expanding into ponds and hardscapes the smart way
The mindset and work ethic driving their success
If you’re serious about growing your excavation or septic business, this conversation is packed with real lessons from contractors who are doing it at a high level.
👉 Subscribe for more interviews with top-performing excavation and septic companies.🌐 Learn more at https://excavationmarketingpros.com
#ExcavationProfitsPodcast #ExcavationBusiness #SepticContractor #ConstructionSuccess #MorgantonNC #ExcavationMarketing #BusinessGrowth

Discover how excavation contractor Sam from TriStar Diggin uses YouTube as a digital resume to attract bigger, better-paying jobs — and why it works better than traditional advertising.
 
Most contractors think YouTube is just for entertainment — but for Sam from TriStar Diggin, it’s become his best sales tool.
In this episode of the Excavation Profits Podcast, host Scott Andreasen (founder of Excavation Marketing Pros) sits down with Sam to uncover how he’s using YouTube to attract bigger clients, build trust before the first call, and close high-value excavation jobs — without running a single ad.
You’ll learn:
🎥 How to turn your jobsite videos into a 24/7 digital resume
🧠 Why showing your process builds more credibility than any ad campaign
💰 How YouTube helps homeowners and GCs choose you before you even bid
⚙️ What type of videos actually generate work (and what’s just noise)
🏗️ The simple posting habits that make your content work long-term
If you’ve ever said, “I don’t have time for YouTube,” this episode will change how you see marketing forever.
🔗 Resources Mentioned:
🌐 TriStar Diggin YouTube Channel: https://www.youtube.com/@tristardiggin 
💼 Excavation Marketing Pros:  https://excavationmarketingpros.com/quicklinks 

Welcome to AI for Dirt Work — the podcast for excavation and septic contractors ready to outsmart their competition and dominate their local market. Hosted by Scott Andreasen of Excavation Marketing Pros, each episode dives into how AI is revolutionizing the field: from lead generation and follow-up automation to smarter bidding and job closing strategies.
As construction, excavation, and septic businesses face fierce competition and shrinking margins, AI offers a way to streamline operations, spot opportunities before others do, and win more high-value projects — even when the phones slow. Scott brings real-world examples, case studies, insider tactics, and a no-nonsense approach you can implement immediately.
Tune in to learn:
Why contractors often lose jobs — and how AI fixes those bottlenecks
How to turn local AI into your competitive advantage
Proven workflows, tools, platforms, and scripts used by top contractors
How to prepare your business for an AI-driven future
Success stories from excavation/septic pros who’ve leveled up
If you’re scaling toward (or past) $1M in revenue and want to stay ahead of the curve, AI for Dirt Work is your playbook for integrating cutting-edge tech into heavy-duty work. Subscribe and get ready to transform how you market, sell, and grow in an AI-powered landscape.

Welcome to Excavation Profits Podcast, the show where dirt work and septic pros learn how to grow smarter, not harder.  If you're tired of chasing leads, dealing with tire kickers, and wasting time on endless phone calls—this episode is for you. Get your free resources here. 
Today, we’re revealing how excavation and septic contractors are using AI and automation to:
✅ Maximize lead flow✅ Book more qualified appointments✅ And eliminate back-and-forth phone tag—without hiring more staff or blowing money on bad leads
You'll hear real examples of how contractors like you are winning more jobs, saving time, and taking back control of their schedules—all by working smarter with the right tools.
So if you're ready to stop picking up the phone just to chase unqualified leads and start letting tech do the heavy lifting, keep listening.
👉 Don’t forget to subscribe for more no-fluff marketing and business growth strategies made specifically for excavation and septic pros.
Let’s dig in.