Excavation Profits Podcast®

This podcast is dedicated to helping excavation & septic contractors grow their businesses through effective online sales and marketing startegies, business systems, expert interviews and more. For inquiries scott@excavationmarketingpros.com

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Episodes

Wednesday May 08, 2024


 
Excavation and septic contractors can greatly benefit from utilizing Google Local Services Ads (LSAs) to get guranteed leads for their business and enhance their online presence and attract more customers. Get our free resources here.  Here's how they can win with Google Local Services Ads:
Visibility: LSAs appear at the very top of Google search results, above even traditional paid ads. This prime positioning increases visibility and ensures that your business is prominently featured when potential customers search for excavation or septic services in your area.
Trust and Credibility: Google verifies the credentials of businesses that participate in LSAs, including licensing and background checks. This verification process instills trust and confidence in potential customers, assuring them that they are hiring a reputable and reliable contractor for their excavation or septic needs.
Targeted Reach: LSAs target users based on their location and the services they're searching for, ensuring that your ads are seen by individuals in your service area who are actively seeking excavation or septic services. This targeted approach maximizes the effectiveness of your advertising efforts and increases the likelihood of attracting qualified leads.
Pay Per Lead: With LSAs, you only pay for qualified leads that directly result from your ad, such as phone calls or messages from interested customers. This pay-per-lead model ensures that you're only spending your advertising budget on tangible results, making it a cost-effective option for excavation and septic contractors.
Enhanced Profile: LSAs allow you to create a detailed business profile that showcases your expertise, services offered, customer reviews, and contact information. A well-crafted profile can differentiate your business from competitors and persuade potential customers to choose your services over others.
Easy Management: Google provides tools and resources to easily manage your LSAs, allowing you to track performance metrics, adjust your advertising strategy, and respond to customer inquiries efficiently. This streamlined management process saves time and effort, allowing you to focus on delivering exceptional excavation and septic services.

Tuesday Mar 26, 2024

Welcome to a powerful episode of Excavation Profits Podcast by Excavation Marketing Pros. Host Scott Andreessen offers insightful strategies to help excavation and septic business owners leverage Meta, formerly Facebook, to elevate their digital marketing.  Get free resources for your excavation or septic business here.
This episode is a part of our groundbreaking 2024 Digital Dominance Method designed specifically for Excavation and Septic Contractors. We tackle common issue like post invisibility, poor audience response, and quality of leads. Our comprehensive plan aims to obliterate these issues and guide you to digital dominance.
Our discussion equips listeners to increase quantity and quality of leads through Meta, while debunking myths around the platform’s effectiveness. We also answer audience's queries, addressing common difficulties faced in online marketing.
We demonstrate successful strategies implemented by excavation and septic businesses and share real instances of how these strategies boost business revenue. Lastly, we provide a potent dose of practical, actionable Meta tips to maximize leads and sales, aligning with Excavation Marketing Pros’ mission to triple the sales of 500 excavation and septic companies over the next five years.
Discover the power of content optimization, and the integration of WhatsApp and Instagram to expand your reach. Learn how to optimize your business page, engage with your audience, and utilize Facebook's automated messaging features to improve business efficiency.
Get insights into humanizing your business and keeping your potentials engaged with unique content such as drone footage and demolition videos. Understand effective ad strategies and KPI lead tracking to aid in smart business decisions.
Complete with an online business analysis, including online visibility, keyword ranking, directory listings, online reviews and reputation, social presence, and website conversion effectiveness – this episode is a treasure trove of knowledge. Propel your excavation or septic business to great heights with our comprehensive guide!

Saturday Feb 03, 2024

Get free resources for this podcast here. Excavation & septic contractors will learn how to harness the power of their websites and turn visitors into high value leads and customers for the targeted jobs they want to do.. Garner expert insights on how to boost your excavation and septic business revenue by priming your website to be a high-converting sales pipeline. Hosted by published author, Scott Andreasen, this episode takes you on a comprehensive virtual tour of the most effective strategies in internet marketing tailored explicitly for your niche, that will help you maximize your website's conversion rate.
In a world where digitalization is paramount, your website often serves as the first point of contact between you and your potential customers. It's not only about providing information; it's about creating an engaging, user-friendly interface that prompts your visitors to initiate profitable transactions with your business. Learn how to effectively utilize features such as customer testimonials, engaging video content, and a clearly depicted USP to attract and retain potential clients.
The episode accentuates the four primary channels through which people interact with local businesses online—calls, text messages, live chats, and forms. Understand how to exploit these communication channels to their fullest potential to increase sales and enhance customer interactions. Stay tuned till the end of the podcast for an exclusive bonus—a blueprint of a super-conversion website and a list of the top search keywords in the excavation and septic business.
Embark on the journey of effective AI integrated techniques like AI bots that amplify user interaction and streamline the lead pre-qualification process, offering easy online booking options. Discover how to filter out the heavy-weight leads using AI and maintain quick response times to hold your potential clients' interest.
Delve further into the importance of personalizing your website content according to your target market's preferences. Understand the tremendous impact of attractive offers and buzzwords on your sales figures, and get a detailed guide on amplifying your website's first impressions. A must-read for entrepreneurs keen on boosting their online visibility and client engagement strategies.
In our dynamic webinar, further explore how to transmute a basic website into a high-performance lead capturing tool for your excavation and septic business. With an emphasis on mobile-optimization for the rapidly increasing mobile users, the webinar also delves into the utilization of artificial intelligence in data collection and the power of prequalification filters for eliminating unprofitable inquiries.
Additionally, get a unique chance to interact with like-minded individuals and ignite stimulating discussions. Participants who stay till the end can also avail of free access to our website conversion resource and additional valuable industry insights. Capping the webinar is a special offer of a no-cost website and an online marketing plan review worth $500, a valuable addition to any excavation or septic business looking to enhance their online strategy.

Wednesday Dec 20, 2023

Evan Ziemer- Dirtnerd Earthworks - His Journey From Startup To Success.  For free resources on marketing your excavation business click here.

Tuesday Dec 19, 2023

The Ultimate 2024 Internet Marketing Plan For Excavation And Septic.  Get free resources here. 
What you'll learn:✔️ How to set proper goals for your business & revenue growth over the next 12 months.✔️ Carving out your marketing plan✔️ 5 EASY, yet "cutting edge" ways to convert more HIGH-VALUE leads from any underperforming website.✔️Some SIMPLE, yet Proper & cost effective ways to track your KPIs (Key Performance Indicators)✔️Take action with us LIVE and "dig out" your 2024 Master Plan with a free 17 page workbook!

Tuesday Nov 07, 2023

Get Free resources at https://excavationmarketingpros.com/quicklinks  ✔️ Our Proven 4 Step Formula for Getting Your Excavation Or Septic Businesses Ranked on The Google Map in even the most competitive markets.
✔️The #1 issue that could be preventing your company from ranking on the Map in your area.
✔️The key ingredient for a top 3 listing and how to leverage it for great long-term results.
✔️How to properly claim & optimize your Google My Business listing beyond just typing in your PIN.
-FREE VERIFICATION GUIDE & CHECKLIST TO MAXIMIZE YOUR RESULTS!  

Monday Oct 02, 2023

This podcast helps Excavation contractors and Septic Contractors to Maximize Google Ads PPC For Excavation & Septic Leads.  If you're looking to achieve maximum ROI from Google ads for your excavation or Septic business, this podcast tells the latest trends and best practices to do so... with a few secret hacks at the end.  Learn more at https://excavationmarketingpros.com

Tuesday Aug 15, 2023

Explore the remarkable journey of Reese Alley, showcased in this podcast episode, as he unveils the triumphs of his excavation company. Delve into Reese's unconventional strategies that propelled his business to skyrocket from 1.2 million to an impressive 4 million pace within just under 3 years. Join us as Reese candidly recounts his most challenging entrepreneurial experience and the ingenious methods he employed to conquer it. Gain valuable perspective as Reese shares his wisdom on navigating B2B and B2C clientele dynamics. Get free resources here.

Saturday Jul 22, 2023

Welcome to Excavation Profits Podcast, the ultimate podcast that equips excavation and septic contractors with expert strategies to elevate their online presence and reach new heights in the digital realm! If you're an excavation contractor looking to expand your business and attract ideal excavation and septic jobs online, this is the podcast you can't afford to miss. Learn more at Excavationmarketingpros.com

Wednesday Mar 22, 2023

2023 Guide To Google Maps For Excavation Contractors And Septic - How to get ideal excavation and septic jobs. Helpful Links

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